Mar 14, 20083
Which Social Media Camp are you in?
Shel Israel recently wrote about what he perceives as two camps with very different views of how social media can be used by organizations:
Camp #1
…those who understand that social media is something new and different from traditional marketing. It is not about putting messages into foreheads. It is about the enormous wisdom and efficiency to be gained simply by having conversations with customers, prospects, employees and partners. [Read more]
