SubscribeMar 17, 20080
Four ways wikis can end “reply-all” email threads
Larry Cannell writes about a recent CIO Magazine interview in which Ross Mayfield discussed 4 common wiki uses that can reduce email. Here are Ross’ four examples, and my suggested Wiki patterns that can help you with each:
- Collaborative intelligence – “for example, in marketing and sales operations, you need to communicate to the field organization about an ever changing product line.” The pattern I’d use here is Magnet to establish a wiki as the “go-to” place for people out in the field.
- Participatory knowledge base – “99 percent of the pages created [on the wiki] and tagged allow the call center to go from 20 clicks to find information to four, substantially decreasing search costs and decreasing the average call time by 10 to 20 percent.” I’d use the FAQ and Seed it with content patterns here.
- Flexible client collaboration – “a collaborative workspace between [a firm] and the client.” Agenda is a good pattern for using the wiki to organize meetings with clients, and kickstart client collaboration.
- Business social networks – “with your business partners or customers, where you’re communicating to them, getting feedback from them, and they’re interacting directly.” I’d use the Corporate Directory and MySpace patterns as the building blocks of a social network.
my 2 euro cents,
-Stefan"
