How to Ensure Content Quality on the Fly

In Breaking More Than Just News, Richard Ingram says it’s more important than ever to check and recheck your content before publishing it – especially when you’re under deadline:

As Google begins to apply further weight and prominent positioning to live search results the pressure for some to publish useful, usable, and shareable content fast will no doubt increase. Those editorial workflows, style guides and quality control checklists – considered mere obstacles during moments of high publishing intensity – have never been more vital to ensure the web content you publish is accurate, consistent, relevant, and supports your overall web content strategy objectives.

(Via Kristina Halvorson)

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  1. uberVU - social comments - Feb 3rd, 2010

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    Future Changes is the online home of Stewart Mader, an experienced content strategist and project manager, dynamic speaker to corporate audiences and conferences, and author of two books. He has helped organizations around the world, including Booz Allen Hamilton, Brown University, ICANN, MARS, SAP, and The World Bank develop content strategies and build products that increase information value, collaboration, and employee & customer engagement.

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