Beth Kanter writes that 21 Days of Wiki Adoption:

…could be applied to any social media tool. The benefit of a pilot lets you help users get comfortable, develop the show me proof, and work out kinks. He advises including a cross section of users, not just early adopters. This series is based on his recent book, WikiPatterns, which is a must-have if you’re considering a wiki project.

Jay Rosen’s BeatBlogging.org emphasizes Beth’s point and says:

…replace the word “organization” with beat. “The first step on the road to growing wiki use in your ‘beat’ is running a pilot. As noted below: “His advice could be applied to any social media tool.”

Laura Whitehead writes:

There’s lots of useful tips and ideas to help your organisation get the best from working with wikis.

Michel Benard (English translation) writes about 21 Days of Wiki Adoption and reviews the Wikipatterns book:

…videos that correspond to the themes of the book: 21 days for the adoption of a wiki is to be followed on his blog.